Global payment services provider, worldline on Thursday announced its partnership with India based SignCatch, a Retail Tech company, providing one-stop cloud-based Retail Solutions for MSMEs to roll out the Merchant Digitisation Programme (MDP) through Worldline’s Android POS terminals.
Under the partnership, SignCatch and Worldline will enroll a base of 100,000 merchants in India, leveraging SignCatch’s super-app Bech (बेch) platform across multiple business categories like modern retail stores, supermarkets, grocery shops, bakeries, cafes, and restaurants in the first three months of launch.
The superApp, Bech enables small business owners to automatically create product catalogs for billing, purchasing, and promoting their businesses with in-app marketing tools, thereby significantly improving their operational efficiency.Through the MDP initiative, Worldline and SignCatch aim to empower small business owners to instantly digitise their store operations, activate digital payments and set up an online presence to help them to grow their business digitally.

“In 2022, we announced our collaboration with SignCatch and now we are all set to launch the offering to empower the Micro and SME segments retailers. We are thrilled to offer this integrated technology solution through our Android POS terminals branded as ANTERA,” said Vishal Maru, Executive Vice President of Financial Institutions of Worldline in India.
The company plans to leverage its strong network of over a million merchants by extending this offering to the partner banks and their merchants.
Maru believes that the offering will become more exciting by enabling the ONDC features in the near future.
SignCatch is amongst one of the early companies to have commenced the integration of their multi-utility seller side platform Bech on ONDC.
Once ONDC is enabled, small brands, wholesalers, and retailers on the platform can receive orders from buyers across the network while accessing 3rd party services, such as – instant loans, supply chain credit, digital payments, integrated delivery solutions, and much more, a joint release said.

  • Published On Apr 13, 2023 at 02:02 PM IST

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